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How To Keep Your Sales Soaring
Worrying that the economy or your industry in particular might be slowing down? Forget about it. Build momentum and create your own sales surge!
1. Maximize the effectiveness of your banner and other ads. Don't just use the same ad on every page. Use a variety to attract the greatest number of clicks.
2. Make your web site load much faster by cutting down on huge banner ads and start using more buttons. Smaller button ads also take up less space on the pages, leaving more room for uncluttered white space.
3. Offer free advertising space to well known and respected companies on your web site. Sometimes people link their business credibility to yours.
4. People have been taught all their life to respect people in authority. Let your visitors know that you are the president or CEO of your business. Don't be shy!
5. Offer people a free telephone consultation before they order your product. When they get to know you personally, it could convert to more sales.
6. Test the "bill me later option" on your web site. Most people are honest and will pay you. It is a powerful little niche and could increase your sales.
7. Find a charity your target audience would likely support. Team up and share the news with your propects and clients in your ad copy so that they know you are donating a percentage of the profits to that charity. Learn more copywriting tips from correspondence courses at American Writers and Artists Institute; then get some help putting what you learn to use: http://www.pres ssuccess.com/specialty.html
8. Hold a "buy the most wins contest" on your web site. Tell people each monthly winner will get their entire purchase refunded. Try focusing on something special each month, too, like new monthy ebooks from an affordable subscription site like EbookWholesaler and PushButtonPublishing online here: http://www.pre sssuccess.com/specialtyB.html
9. Attract visitors to your web site by offering them a free course. You could package the course on a follow-up autoresponder and send lessons daily or weekly. Autoresponders like those at ProfitAuto, come with a 30-day trial period and can be upgraded. And some product subscriptions sites offer content that you can break up to use as your courses. For more info, visit: http://www.pre sssuccess.com/specialtyB.html and check out the Secret Autoresponder Courses here for your business tool belt: http://www.presssuccess.com/bookstore/ascourses
10. Interview people related to your industry and get their permission to include the information in an article. Then promote your web site by submitting the article to ezines.
No need to go it alone, either. There is affordable help along the way. Take your cyber-tour today and check out the Work Stations at: http://www.moving aheadcommunications.com . And you'll find that help is as simple as ABC!
About the author: By Diana Barnum, president of http://movingaheadcommunications.com and CEO of http://ohiohelp.net . For more help with marketing, public relations and writing, email mailto:diana@ohiohelp.net or call: (614) 529-9459.
